Pure beauty filled with emptiness
![[아포리순] Logo_full_white.png](https://static.wixstatic.com/media/8f1e09_ca546361ddfc49fead4483281cf1eef0~mv2.png/v1/fill/w_365,h_171,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/%5B%EC%95%84%ED%8F%AC%EB%A6%AC%EC%88%9C%5D%20Logo_full_white.png)
We invite you to the world of Aphorisoon,
a cosmetic brand of Kinfolk Life style.
BRAND STORY
Beauty Safe Zone
A new concept healing beauty trend
gives the skin a rest with non-irritation,
keeps it safe with the best technology and
completely restores with the best ingredients.
aphorisoon
PRINCIPLE
01 Safe and non-irritating
02 With the ability of pure substances made by nature
03 Sufficient as much as it's valid
04 Sincerity
Aphorisoon is a declaration, not a persuasion.
Simple but insightful, it gets to the point.
We pursue true and pure beauty,
breaking away from false cosmetics
that only wrap things that are not.
As if discovering the great truth of life in small places,
the intrinsic beauty that is completed during a comfortable rest.
Less
is
More
Why do we only would like to add more ?
Numerous nutrients collide indiscriminately and we seek a true beauty mechanism that removes irritation, protects and restores the skin, breaking away
from the traditional way of causing skin stress.
Aphorison
Time
Contains enough effective natural ingredients
to provide healthy 'healing' beauty in every day.
JUST
Love Yourself
Time to wash away the fatigue of the day
and fully focus on yourself
![[아포리순] Logo_full_white.png](https://static.wixstatic.com/media/8f1e09_ca546361ddfc49fead4483281cf1eef0~mv2.png/v1/fill/w_68,h_32,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B%EC%95%84%ED%8F%AC%EB%A6%AC%EC%88%9C%5D%20Logo_full_white.png)
We must not stay at the current imperfect level
but find the ultimate beauty through continuously efforts,
using failure as a mirror.
We research and develop technology
and the best raw ingredients on planet
and we need to develop new cosmetics that are appropriate
and complete in every way.
The beginning of
Aphorisoon’s world
Life is short and the Art is long. opportunities pass quickly,
experience is erroneous and judgment is difficult.
- From Hippocrates' Aphorisoon -
BRAND IDENTITY
![[아포리순] Logo_a_color.png](https://static.wixstatic.com/media/8f1e09_4c31c3dcef264b8d900c94ea38bc32ba~mv2.png/v1/fill/w_132,h_121,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/%5B%EC%95%84%ED%8F%AC%EB%A6%AC%EC%88%9C%5D%20Logo_a_color.png)
![[아포리순] Logo_full_color.png](https://static.wixstatic.com/media/8f1e09_b2754f7ba7124718853873e2912a2e45~mv2.png/v1/fill/w_153,h_72,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/%5B%EC%95%84%ED%8F%AC%EB%A6%AC%EC%88%9C%5D%20Logo_full_color.png)
![[아포리순] Logo_a_color.png](https://static.wixstatic.com/media/8f1e09_4c31c3dcef264b8d900c94ea38bc32ba~mv2.png/v1/fill/w_156,h_143,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/%5B%EC%95%84%ED%8F%AC%EB%A6%AC%EC%88%9C%5D%20Logo_a_color.png)
![[아포리순] Logo_full_color.png](https://static.wixstatic.com/media/8f1e09_b2754f7ba7124718853873e2912a2e45~mv2.png/v1/fill/w_71,h_34,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B%EC%95%84%ED%8F%AC%EB%A6%AC%EC%88%9C%5D%20Logo_full_color.png)
pantone 556C
pantone 452C
The natural health and irritation-free relaxation
that Aphorisoon provides to the skin contained
with green color aligned to nature.